Roger Federer - The Greatest Tennis Player Ever Thread III - Page 121

MikaeloAngelico · Oct 30, 2009, 05:56 PM

OFF COURT - ROGER TO BECOME GLOBAL AMBASSADOR FOR HIS FAVORITE CHOCOLATE LINDT

Kilchberg (Switzerland), October 29, 2009 – Premium chocolate manufacturer Lindt & Sprüngli is partnering with Swiss tennis champion Roger Federer in a long term deal to serve as the global brand ambassador for his favorite LINDT chocolate.

Lindt & Sprüngli is delighted with this opportunity to associate with the most successful tennis player of all time. The contract details of the agreement will not be made public.

For the first time in the company’s history dating back for more than 160 years, the Lindt & Sprüngli Group is linking its own name to that of a celebrity. The global fame of top sportsman Federer makes this partnership a highly promising opportunity for Lindt & Sprüngli to further enhance the global popularity of its premium chocolates and become still more firmly established in key global markets. With his likeable and down to earth image, Federer is the ideal brand ambassador for Lindt & Sprüngli. He uniquely embodies Lindt & Sprüngli’s fundamental values of “Swissness,” “Premiumness,” “Quality” and “Passion.” The association of these important attributes with the names of LINDT and Federer symbolizes the perfect “match” between the number 1 in premium chocolate and the number 1 in the world of tennis.

Ernst Tanner, CEO and Chairman of the Board of Lindt & Sprüngli, comments: “We are naturally delighted to be able to name Roger Federer, an exceptional and well-known Swiss icon, as our brand ambassador. Together with Roger Federer, we will become the foremost ambassadors for Swiss quality.” And Roger Federer confirms this: “I am Swiss by birth, and since my childhood, I have always been a great fan of LINDT chocolate. I am very excited to partner with the global leader in premium chocolate and I enjoy their products and am very impressed with their plans for future growth.”

Alongside the proven and successful communication concept based on the universally popular Maîtres Chocolatiers, the cooperation with Roger Federer will be used as an additional communication instrument in Lindt’s global marketing efforts.

Contact:

Lindt & Sprüngli (International) AG:
Corporate Communications
Tel: +41.44.7162-456 or -457
Mediarelations-IN@lindt.com
www.lindt.com

Roger Federer:
Tony Godsick, Senior Vice President, IMG
Tel: +1-216.522.1200, tony.godsick@imgworld.com
Geraldine Dondit, geraldine@rogerfederer.com

About Roger Federer
Roger Federer was born in Basel, Switzerland in 1981. His professional tennis career began in 1998. He has won a record 15 grand slam titles, 61 tournaments and an Olympic Gold medal (doubles, Beijing, 2008). His success and distinctive personal style make him one of the most popular tennis players of modern times. He is currently number 1 on the ATP world-ranking list. He serves as the President of the ATP Player Council. In 2007, he was named by Time Magazine's as one of the "100 Most Influential People in World". Inspired by his mother who is from South Africa, he created the Roger Federer Foundation in 2003 with its main mission to assist projects for deprived children in the continent of Africa.

About Lindt & Sprüngli
Founded more than 160 years ago in Zurich, Chocoladefabriken Lindt & Sprüngli AG is a global leader in the premium chocolate business. LINDT is therefore one of the oldest Swiss traditional brands. In 1879, Rodolphe Lindt invented the “conche,” a revolutionary technique by which he made LINDT Surfin, the world’s first smooth melting chocolate. Founded on that pioneering spirit, Lindt & Sprüngli has continued to develop its know-how and the professional expertise of its Maîtres Chocolatiers.

LINDT quality chocolate is sold all over the world through 17 subsidiaries and a comprehensive network of independent distributors. The main markets are Switzerland, Germany, France, Italy, Great Britain, Spain and other European countries, together with the USA, Canada and Australia. Lindt & Sprüngli also operates representational offices in Dubai and Hong Kong. In the course of its geographical expansion, the group of companies took over two traditional brands in 1997 and 1998: Caffarel, a prestigious Italian chocolate manufacturer and Ghirardelli, the oldest premium chocolate maker in the United States.

Chocoladefabriken Lindt & Sprüngli AG was listed on the main Swiss exchange for the first time in 1986 and established in the legal form of a holding company in 1994. The Lindt & Sprüngli group counts more than 7,000 employees and achieves sales of around 2.5 billion Swiss francs.

-taken on Roger's site..

MikaeloAngelico · Oct 30, 2009, 06:30 PM

Basel to raise chorus of praise for Federer's 15 Grand Slams

10/29/09 10:43 AM | Johan Lindahl
Basel to raise chorus of praise for Federer's 15 Grand Slams Amid the calls from anti-smoking for for Roger Federer to withdraw from his home event next week in Basel due to title sponsorship by luxury good provider Davidoff, plans are going ahead to honour the native son.

The event where the world No. 1 worked as a ballkid and greew his love of the game will stage a ceremony Monday night to celebrate the record 15 Grand Slam titles of the Swiss hero, achieved during Wimbledon last summer.

After that, Federer will take to the court at the venue named after him last year to play his opening match.

Federer, who has won the last three Basel editions, will be making his return after five weeks of rest and family time with his three-month-old twins and wife Mirka at their home near Lake Zurich.

He is due to play Basel and the Paris Masters before headlining at the World Tennis Finals in London from November 22.

Organisers say the tournament's 40th edition will feature a concert by Spanish soprano Montserrat Caballé in a mix of sport and culture. The Catalan opera singer will be accompanied by the Opera Choir of the Theater Basel and the Basel Festival Orchestra.

MikaeloAngelico · Oct 30, 2009, 06:36 PM

Federer Surprised, Disappointed By Agassi's Admission

Roger Federer said Andre Agassi's admission that he used crystal meth and then lied to the ATP about it in 1997 is disappointing, but stressed he believes tennis is a clean sport
today.

"It was a shock when I heard the news," Federer said at a press conference today in comments published by AFP. "I am disappointed and I hope there are no more such cases in future."

Federer, who beat Agassi in the 2005 US Open, said Agassi's contributions far outweigh his errors in judgement.

"(Agassi) has done a lot for tennis, both as a player and as a human being," Federer said. "Today, he raises millions of dollars for his foundation for disadvantaged children."

Pointing out top players today are tested between 20 and 30 times a year, Federer said "our sport must stay clean."

louise107 · Oct 30, 2009, 07:31 PM

Thanks for the articles Mikaelo!

>Here's the video of Roger's announcement on his partnership with Lindt:

http://www.lindt.com/int/swf/eng/company/news/

Roger, Lindt is my favorite brand too. I love the Lindor Balls!

louise107 · Oct 30, 2009, 07:45 PM

Quote:

Originally Posted by MikaeloAngelico

Federer Surprised, Disappointed By Agassi's Admission

Roger Federer said Andre Agassi's admission that he used crystal meth and then lied to the ATP about it in 1997 is disappointing, but stressed he believes tennis is a clean sport
today.

"It was a shock when I heard the news," Federer said at a press conference today in comments published by AFP. "I am disappointed and I hope there are no more such cases in future."

Federer, who beat Agassi in the 2005 US Open, said Agassi's contributions far outweigh his errors in judgement.

"(Agassi) has done a lot for tennis, both as a player and as a human being," Federer said. "Today, he raises millions of dollars for his foundation for disadvantaged children."

Pointing out top players today are tested between 20 and 30 times a year, Federer said "our sport must stay clean."

Well, I'm disappointed too. I cannot help but wonder if those wins Agassi had over Sampras were tainted with crystal meth.

hardkandy · Nov 6, 2009, 11:02 AM

Tagal nagbakasyon ni Manong Pex

Anyway...

re: Agassi - I'm disappointed too. And to add to it, wig pala ang kanyang lion hair

Anyway, medyo nagsipag si Roger magupdate ng kanyang FB

Meron ding video dun before Basel, hays, so adorbs

Some pics from Basel!

and bonus- Mommy Mirka

louise107 · Nov 6, 2009, 05:47 PM

Oo nga . . . what was up with PEx?

Nice to see Roger back in action. Mirka looks great and no longer plump. Thanks for the pics HardKandy.

Any livestreaming links on Basel? Please share.

smeagol · Nov 7, 2009, 12:11 AM

hey guys! i'm watching Stanley trying to break Nole

(you can watch it here if you're interested)

...ok, he just did

beautiful backhander vs beautiful backhander

smeagol · Nov 7, 2009, 12:22 AM

NICE! Stan takes first set, 6-3

twylamc · Nov 7, 2009, 02:51 PM

hello all!
am back! got a new lappy hehehe..!
kelan ang game next ni rogi and any links please?

hope you are all enjoying the weekend!

MikaeloAngelico · Nov 7, 2009, 05:18 PM

Swiss on a roll in Basel
Roger Federer made routine progress to set up an all-hometown semi-final at the Davidoff Swiss indoors in Basel.

The world number one strolled past Russian Evgeny Korolev 6-3 6-2 and will face unheralded local wildcard Marco Chiudinelli for a place in the final.

Federer served five aces and capitalised on his only break point - saving two from Korolev - as he took the opening set 6-3.

And two more breaks in the second saw him win in 55 minutes.

Chiudinelli, ranked 73rd in the world, routed France's Richard Gasquet 6-1 6-3 in just over an hour, serving 13 aces along the way to set up the prestigious clash against Federer.

The pair, who have never met before on the ATP Tour, were born just a month apart in 1981, both in the host city.

The remaining quarter-finals were more closely contested, Radek Stepanek and Novak Djokovic - seeded fifth and second respectively - winning through.

Djokovic ended the hopes of another Swiss player, sixth seed Stanislas Wawrinka, after a hard-fought two hours and 19 minutes.

Wawrinka took the opener 6-3, serving six of his 13 aces, but was pegged back in a second-set tie-break.

And Djokovic completed his comeback win by taking the final set 6-2.

Stepanek also came from a set down to dump out fourth seed Marin Cilic.

The Croatian took the opener 6-4, courtesy of two breaks of serve, but was ultimately made to pay for not converting his chances.

Cilic had twice as many break points - eight -over the course of the match, but Stepanek's 100% conversion rate at those key moments saw him secure a 4-6 6-3 6-3 win in two hours, two minutes, and a meeting with Serbia's world number three.

VAMOS ROGER!!!

MikaeloAngelico · Nov 7, 2009, 05:21 PM

Top Players
Rank Name Country Ranking Pts

1 Roger Federer SUI 10055

2 Rafael Nadal ESP 8845
3 Novak Djokovic SRB 7890
4 Andy Murray GBR 6640
5 Juan Martin del Potro ARG 6060
6 Andy Roddick USA 4500
7 Nikolay Davydenko RUS 4340
8 Fernando Verdasco ESP 3225
9 Jo-Wilfried Tsonga FRA 2985
10 Robin Soderling SWE 2935

next week will be Roger's 255th week being on the top!!!
Kudos ROGI!!

louise107 · Nov 8, 2009, 09:06 AM

Roger and Mirka dancing duo:

http://sendables.jibjab.com/view/m24bv2Co1Oyvenca

smeagol · Nov 8, 2009, 12:38 PM

was trying to post a livestream link here last night only to discover pex was on read-only mode. oh well! Fed v Nole final today!

smeagol · Nov 8, 2009, 12:42 PM

may cute moment pala kagabi between the battle of the Basel boys (All Swiss Semi! which hasn't happened since... the 90's pa ata)

Fed was serving and his first serve was called a fault. it looked like it was in, Fed was still wondering whether he should challenge the call but Marco was like "for god's sake man, it was so obvious i'll challenge it for you". he did and they were right, it was in and they both grinned about it.

louise107 · Nov 8, 2009, 10:20 PM

^In which set did that happen? I fell asleep after the 1st set.

The final is about to start. Good luck Roger!

louise107 · Nov 8, 2009, 10:54 PM

Yikes! Roger broken.

smeagol · Nov 8, 2009, 10:55 PM

aieeeeeeee nabreak si Fed

http://atdhe.net/7637/watch-atp-base...er-vs-djokovic

(louise, 2nd set ata)

louise107 · Nov 8, 2009, 11:19 PM

Shoot! Sayang all those breakpoints. I think Roger will be discouraged in the next set.

louise107 · Nov 8, 2009, 11:38 PM

Roger is really a step slower today.

Come on champ!


Oct 30, 2009, 05:56 PM	#2401
MikaeloAngelico Member Join Date: Jan 2009	OFF COURT - ROGER TO BECOME GLOBAL AMBASSADOR FOR HIS FAVORITE CHOCOLATE LINDT Kilchberg (Switzerland), October 29, 2009 – Premium chocolate manufacturer Lindt & Sprüngli is partnering with Swiss tennis champion Roger Federer in a long term deal to serve as the global brand ambassador for his favorite LINDT chocolate. Lindt & Sprüngli is delighted with this opportunity to associate with the most successful tennis player of all time. The contract details of the agreement will not be made public. For the first time in the company’s history dating back for more than 160 years, the Lindt & Sprüngli Group is linking its own name to that of a celebrity. The global fame of top sportsman Federer makes this partnership a highly promising opportunity for Lindt & Sprüngli to further enhance the global popularity of its premium chocolates and become still more firmly established in key global markets. With his likeable and down to earth image, Federer is the ideal brand ambassador for Lindt & Sprüngli. He uniquely embodies Lindt & Sprüngli’s fundamental values of “Swissness,” “Premiumness,” “Quality” and “Passion.” The association of these important attributes with the names of LINDT and Federer symbolizes the perfect “match” between the number 1 in premium chocolate and the number 1 in the world of tennis. Ernst Tanner, CEO and Chairman of the Board of Lindt & Sprüngli, comments: “We are naturally delighted to be able to name Roger Federer, an exceptional and well-known Swiss icon, as our brand ambassador. Together with Roger Federer, we will become the foremost ambassadors for Swiss quality.” And Roger Federer confirms this: “I am Swiss by birth, and since my childhood, I have always been a great fan of LINDT chocolate. I am very excited to partner with the global leader in premium chocolate and I enjoy their products and am very impressed with their plans for future growth.” Alongside the proven and successful communication concept based on the universally popular Maîtres Chocolatiers, the cooperation with Roger Federer will be used as an additional communication instrument in Lindt’s global marketing efforts. Contact: Lindt & Sprüngli (International) AG: Corporate Communications Tel: +41.44.7162-456 or -457 Mediarelations-IN@lindt.com www.lindt.com Roger Federer: Tony Godsick, Senior Vice President, IMG Tel: +1-216.522.1200, tony.godsick@imgworld.com Geraldine Dondit, geraldine@rogerfederer.com About Roger Federer Roger Federer was born in Basel, Switzerland in 1981. His professional tennis career began in 1998. He has won a record 15 grand slam titles, 61 tournaments and an Olympic Gold medal (doubles, Beijing, 2008). His success and distinctive personal style make him one of the most popular tennis players of modern times. He is currently number 1 on the ATP world-ranking list. He serves as the President of the ATP Player Council. In 2007, he was named by Time Magazine's as one of the "100 Most Influential People in World". Inspired by his mother who is from South Africa, he created the Roger Federer Foundation in 2003 with its main mission to assist projects for deprived children in the continent of Africa. About Lindt & Sprüngli Founded more than 160 years ago in Zurich, Chocoladefabriken Lindt & Sprüngli AG is a global leader in the premium chocolate business. LINDT is therefore one of the oldest Swiss traditional brands. In 1879, Rodolphe Lindt invented the “conche,” a revolutionary technique by which he made LINDT Surfin, the world’s first smooth melting chocolate. Founded on that pioneering spirit, Lindt & Sprüngli has continued to develop its know-how and the professional expertise of its Maîtres Chocolatiers. LINDT quality chocolate is sold all over the world through 17 subsidiaries and a comprehensive network of independent distributors. The main markets are Switzerland, Germany, France, Italy, Great Britain, Spain and other European countries, together with the USA, Canada and Australia. Lindt & Sprüngli also operates representational offices in Dubai and Hong Kong. In the course of its geographical expansion, the group of companies took over two traditional brands in 1997 and 1998: Caffarel, a prestigious Italian chocolate manufacturer and Ghirardelli, the oldest premium chocolate maker in the United States. Chocoladefabriken Lindt & Sprüngli AG was listed on the main Swiss exchange for the first time in 1986 and established in the legal form of a holding company in 1994. The Lindt & Sprüngli group counts more than 7,000 employees and achieves sales of around 2.5 billion Swiss francs. -taken on Roger's site..


Oct 30, 2009, 06:30 PM	#2402
MikaeloAngelico Member Join Date: Jan 2009	Basel to raise chorus of praise for Federer's 15 Grand Slams 10/29/09 10:43 AM \| Johan Lindahl Basel to raise chorus of praise for Federer's 15 Grand Slams Amid the calls from anti-smoking for for Roger Federer to withdraw from his home event next week in Basel due to title sponsorship by luxury good provider Davidoff, plans are going ahead to honour the native son. The event where the world No. 1 worked as a ballkid and greew his love of the game will stage a ceremony Monday night to celebrate the record 15 Grand Slam titles of the Swiss hero, achieved during Wimbledon last summer. After that, Federer will take to the court at the venue named after him last year to play his opening match. Federer, who has won the last three Basel editions, will be making his return after five weeks of rest and family time with his three-month-old twins and wife Mirka at their home near Lake Zurich. He is due to play Basel and the Paris Masters before headlining at the World Tennis Finals in London from November 22. Organisers say the tournament's 40th edition will feature a concert by Spanish soprano Montserrat Caballé in a mix of sport and culture. The Catalan opera singer will be accompanied by the Opera Choir of the Theater Basel and the Basel Festival Orchestra.


Oct 30, 2009, 06:36 PM	#2403
MikaeloAngelico Member Join Date: Jan 2009	Federer Surprised, Disappointed By Agassi's Admission Roger Federer said Andre Agassi's admission that he used crystal meth and then lied to the ATP about it in 1997 is disappointing, but stressed he believes tennis is a clean sport today. "It was a shock when I heard the news," Federer said at a press conference today in comments published by AFP. "I am disappointed and I hope there are no more such cases in future." Federer, who beat Agassi in the 2005 US Open, said Agassi's contributions far outweigh his errors in judgement. "(Agassi) has done a lot for tennis, both as a player and as a human being," Federer said. "Today, he raises millions of dollars for his foundation for disadvantaged children." Pointing out top players today are tested between 20 and 30 times a year, Federer said "our sport must stay clean."


Oct 30, 2009, 07:31 PM	#2404
louise107 Miss Persnickety Join Date: Apr 2007 Location: Wollerau, SUI	Thanks for the articles Mikaelo! >Here's the video of Roger's announcement on his partnership with Lindt: http://www.lindt.com/int/swf/eng/company/news/ Roger, Lindt is my favorite brand too. I love the Lindor Balls!


Nov 6, 2009, 11:02 AM	#2406
hardkandy Roger is G.O.A.T! Join Date: Oct 2007 Location: Quezon City	Tagal nagbakasyon ni Manong Pex Anyway... re: Agassi - I'm disappointed too. And to add to it, wig pala ang kanyang lion hair Anyway, medyo nagsipag si Roger magupdate ng kanyang FB Meron ding video dun before Basel, hays, so adorbs Some pics from Basel! and bonus- Mommy Mirka


Nov 6, 2009, 05:47 PM	#2407
louise107 Miss Persnickety Join Date: Apr 2007 Location: Wollerau, SUI	Oo nga . . . what was up with PEx? Nice to see Roger back in action. Mirka looks great and no longer plump. Thanks for the pics HardKandy. Any livestreaming links on Basel? Please share.


Nov 7, 2009, 12:11 AM	#2408
smeagol bows to yang chow Join Date: Sep 2001 Location: Drovers Run	hey guys! i'm watching Stanley trying to break Nole (you can watch it here if you're interested) ...ok, he just did beautiful backhander vs beautiful backhander


Nov 7, 2009, 12:22 AM	#2409
smeagol bows to yang chow Join Date: Sep 2001 Location: Drovers Run	NICE! Stan takes first set, 6-3


Nov 7, 2009, 02:51 PM	#2410
twylamc Member Join Date: Feb 2005	hello all! am back! got a new lappy hehehe..! kelan ang game next ni rogi and any links please? hope you are all enjoying the weekend!


Nov 7, 2009, 05:18 PM	#2411
MikaeloAngelico Member Join Date: Jan 2009	Swiss on a roll in Basel Roger Federer made routine progress to set up an all-hometown semi-final at the Davidoff Swiss indoors in Basel. The world number one strolled past Russian Evgeny Korolev 6-3 6-2 and will face unheralded local wildcard Marco Chiudinelli for a place in the final. Federer served five aces and capitalised on his only break point - saving two from Korolev - as he took the opening set 6-3. And two more breaks in the second saw him win in 55 minutes. Chiudinelli, ranked 73rd in the world, routed France's Richard Gasquet 6-1 6-3 in just over an hour, serving 13 aces along the way to set up the prestigious clash against Federer. The pair, who have never met before on the ATP Tour, were born just a month apart in 1981, both in the host city. The remaining quarter-finals were more closely contested, Radek Stepanek and Novak Djokovic - seeded fifth and second respectively - winning through. Djokovic ended the hopes of another Swiss player, sixth seed Stanislas Wawrinka, after a hard-fought two hours and 19 minutes. Wawrinka took the opener 6-3, serving six of his 13 aces, but was pegged back in a second-set tie-break. And Djokovic completed his comeback win by taking the final set 6-2. Stepanek also came from a set down to dump out fourth seed Marin Cilic. The Croatian took the opener 6-4, courtesy of two breaks of serve, but was ultimately made to pay for not converting his chances. Cilic had twice as many break points - eight -over the course of the match, but Stepanek's 100% conversion rate at those key moments saw him secure a 4-6 6-3 6-3 win in two hours, two minutes, and a meeting with Serbia's world number three. VAMOS ROGER!!!


Nov 7, 2009, 05:21 PM	#2412
MikaeloAngelico Member Join Date: Jan 2009	Top Players Rank Name Country Ranking Pts 1 Roger Federer SUI 10055 2 Rafael Nadal ESP 8845 3 Novak Djokovic SRB 7890 4 Andy Murray GBR 6640 5 Juan Martin del Potro ARG 6060 6 Andy Roddick USA 4500 7 Nikolay Davydenko RUS 4340 8 Fernando Verdasco ESP 3225 9 Jo-Wilfried Tsonga FRA 2985 10 Robin Soderling SWE 2935 next week will be Roger's 255th week being on the top!!! Kudos ROGI!!


Nov 8, 2009, 09:06 AM	#2413
louise107 Miss Persnickety Join Date: Apr 2007 Location: Wollerau, SUI	Roger and Mirka dancing duo: http://sendables.jibjab.com/view/m24bv2Co1Oyvenca


Nov 8, 2009, 12:38 PM	#2414
smeagol bows to yang chow Join Date: Sep 2001 Location: Drovers Run	was trying to post a livestream link here last night only to discover pex was on read-only mode. oh well! Fed v Nole final today!


Nov 8, 2009, 12:42 PM	#2415
smeagol bows to yang chow Join Date: Sep 2001 Location: Drovers Run	may cute moment pala kagabi between the battle of the Basel boys (All Swiss Semi! which hasn't happened since... the 90's pa ata) Fed was serving and his first serve was called a fault. it looked like it was in, Fed was still wondering whether he should challenge the call but Marco was like "for god's sake man, it was so obvious i'll challenge it for you". he did and they were right, it was in and they both grinned about it.


Nov 8, 2009, 10:20 PM	#2416
louise107 Miss Persnickety Join Date: Apr 2007 Location: Wollerau, SUI	^In which set did that happen? I fell asleep after the 1st set. The final is about to start. Good luck Roger!


Nov 8, 2009, 10:54 PM	#2417
louise107 Miss Persnickety Join Date: Apr 2007 Location: Wollerau, SUI	Yikes! Roger broken.


Nov 8, 2009, 10:55 PM	#2418
smeagol bows to yang chow Join Date: Sep 2001 Location: Drovers Run	aieeeeeeee nabreak si Fed http://atdhe.net/7637/watch-atp-base...er-vs-djokovic (louise, 2nd set ata)


Nov 8, 2009, 11:19 PM	#2419
louise107 Miss Persnickety Join Date: Apr 2007 Location: Wollerau, SUI	Shoot! Sayang all those breakpoints. I think Roger will be discouraged in the next set.


Nov 8, 2009, 11:38 PM	#2420
louise107 Miss Persnickety Join Date: Apr 2007 Location: Wollerau, SUI	Roger is really a step slower today. Come on champ!